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MTV RECYCLING CAMPAIGN - Stickers placed on recycling bins throughout the company.

FRIDAY THE 13TH MARATHON

To celebrate the 40th anniversary of the iconic Friday the 13th horror franchise, we delivered a 24-hour marathon. But the fun didn't stop there. From 6PM to midnight, we transformed SYFY into “Camp Crystal Lake’s Public Access Channel,” featuring quirky in-world fake commercials, camp counselor recruitment videos, PSAs, hosted wraps and more.

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Role: Creative Director/Editorial Director

2021 Promax Award Gold Winner

 

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VIDEO
TV AND SOCIAL

HOSTED WRAPS
HOSTED WIRE WRAP_INTRO
00:15
WIRE HOSTED WRAP_ONE EYED SACK
00:30
WIRE HOSTED WRAPS_MRS VORHEES
00:30
WIRE HOSTED WRAP_WOMEN'S MONTH
00:30


PUBLIC SERVICE ANNOUNCEMENTS
TV 

PSAs
CAMP CRYSTAL LAKE PUBLIC ACCESS PSA
00:10
Camp Crystal Lake Public Access PSA
00:10
Camp Crystal Lake Public Access PSA
00:10
CCLTV PUBLIC ACCESS INTRO
00:10

FAKE COMMERICIALS
TV

fake commercials
Used Car Dealer Fake Commercial
00:20
Sex Ed Fake Commercial
00:30
Law Firm Fake Commercial
00:19
Urgent Care Fake Commercial
00:30
SOCIAL
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